iPhone: St John Resuscitate
Project: iPhone app
Role: User experience designer, producer
Tasks: Lead project, write functional and technical specification, research content
In-app screenshot of the interactive defibrillation demo
Overview
Second in St John Ambulance’s three part series of apps, “Resuscitate” promotes publically accessible defibrillators that are available nationally. A ‘Proximity Sensor’ uses GPS and maps functionality specific to the iPhone to raise awareness of defibrillator locations.
This app features a highly interactive demonstration of a defibrillator complete with true-to-life audio cues which are used by the actual device, walking users through.
Process
The interactive demonstration of defibrillators was my favourite part of this app.
Initially, this feature was more game-like; it got me thinking about ways to convey serious information. Using graphic and audio assets used on the device itself naturally informed design elements.
My thoughts were: If users were to encounter the device in public, these elements would already be familiar to them helping to instil confidence.
Coverage
Following launch, this app was featured in a number of places.
- New and noteworthy section in iTunes
- Top of Medical category in iTunes for 4 weeks
- Featured on the Macworld Website
- Featured in the Bundaberg newspaper